Callie — Co-Founder & CEO
"I’m TWO excited to be here!"
Twofold has been a dream in the making for as long as I can remember.
As a lifelong beauty and wellness enthusiast—and a self-proclaimed skincare and supplement junkie—I grew tired of overspending on products that didn’t deliver, and worse, didn’t reinforce the ingredients I cared about most.
That frustration sparked the birth of Twofold Wellness: a brand built to align food-grade and cosmetic ingredients in a way that simplifies your routine and empowers you to double down on your self-care—inside and out.
Our mission is simple: help you feel good, glow naturally, and embrace consistency over perfection. Because self-care shouldn’t be stressful, expensive, or complicated. It should feel supportive, doable, and deeply personal.
We have so many exciting products ahead, and I can’t wait to grow this journey with you. Here’s to saving time, saving money, and making beauty + wellness feel a little more human.
Kenna — Co-Founder & Chief Science Officer
"Welcome, wellness and skincare lovers!"
As a cosmetic and biochemist by day and a self-proclaimed (yet humble!) super mom by night, I’m thrilled to introduce a brand and product line unlike anything I’ve seen before.
I’ve spent my career formulating high-quality products and helping founders bring their visions to life—but when I met Callie and she shared her vision for Twofold Wellness, I knew this was something truly special.
Our mission to simplify self-care by aligning what you put in your body with what you put on it is a powerful (and overdue) step forward.
We’re here to close the gap between beauty and wellness—because both matter equally.
I’m incredibly proud to be part of this innovation—and even more excited to help build a community rooted in simplifying self-care and returning to true ingredient alchemy.
It’s time for ingredients to be easier to understand—and for products to do more. You deserve skincare and wellness that work with you, not against you. Powerful, purposeful, and aligned from the inside out.